Reduce Waste - Win a Free Travel Mug!

On a recent visit to our local coffee shop we were once again astounded that we were the only customers using our own travel mugs. Yes that's right, of the 12 - 15 other customers enjoying their coffee drinks at the tables, all of them were using paper cups and many had plastic lids and cardboard sleeves too.

At GoGreenMug.com we are concerned with the number of paper cups, plastic lids and other coffee shop waste that ends up in our landfills. The simple solution is to bring and use your own travel mug at coffee shops. It's time to step up our efforts.

We will be giving away one free personalized travel mug (100% free, shipping included) each week over the next few weeks to promote the use of travel mugs.

All you need to do is visit http://www.gogreenmug.com and design your own personalized travel mug. Add your name, drink options or any other text, photograph and quote. At checkout enter the coupon code: xjumnw1 to see if you have won.


The coupon code will be activated at a random time between the first posting of this blog and Sunday May 17th at 5:00PM.
If the coupon code works then you are the winner for the week. If the code does not work you will get the error message "The coupon code you have entered has expired." If you get this message, the coupon code has either not yet been randomly activated (so you can keep trying this code until the contest expires) or the free mug has already been won for this week.


We will be sending out a new code next week for another free giveaway or you can use coupon code: flwmiblg to receive an immediate 20% discount. Depending on your web browser, your designed mug may be saved for your next visit if you do not checkout.

Rules: The free mug coupon code will be made active at a random time during the period from the posting of this blog until Sunday May 17th at 5:00PM PST. The first customer to try the coupon code therefore may not win. The first customer to use the coupon code correctly once it is active will be the winner. This decision is final. Shipping to the USA and Canada only. We will contact the winner and request a photograph with his/her personalized Go Green travel mug and permission to post his her name on this blog. This coupon is only redeemable for a travel mug on GoGreenMug.com, and has no cash value.

Beach CleanUps

Congratulations President Obama! Since he became president on Tuesday, he has got off to a flying start. Although he spoke about his energy and environmental policies briefly in his inaugural address, this has obviously not been part of his initial actions because of the deep economic recession.

However we have noted that his team have made modifications to http://www.whitehouse.gov/ where you can find his new environmental policies, in which he continues to commit to a greener future.

At GoGreenMug we too have really just got started. Last week we started 2 action campaigns. Thank you to all who have joined our causes at http://apps.facebook.com/causes/196342 on Facebook and at http://www.v2v.net/actions/go-green-mug . Remember to use a reusable mug whenever you visit a coffee shop, ask for a discount and let us know about it as a comment or by sending us an email at support@gogreenmug.com .

This week we also took up Obama's call to public action and took part in 2 beach clean ups in Huntington Beach. The first was organized by the Bolsa Chica Land Trust working with the City of Huntington Beach, CA on Martin Luther King Jr. Day and saw a large turnout. Many of the larger pieces of trash picked up that day were polystyrene and paper cups from coffee shops, as well as many pieces of plastic from the plastic lids supplied at coffee shops.

The second beach cleanup we did was with Surfrider Foundation Newport Beach chapter http://surfridernb.com/ This event takes place on the 4th Saturday of every month, so please join us if you are in the area. Once again there was lots of evidence of polystyrene coffee cups and plastic lids. The 3 photographs shown above left are great examples of how obvious it is that many coffee cups end up on our beaches. Although some of them are simply left on the beach, most of this difficult to recycle waste is washed down to our beaches via the watershed. The watershed is the drainage area into a river and in much of the USA this watershed picks up waste from our streets as it drains to the river which then drains to the ocean. The best way to reduce this waste on our beaches is to reuse, reduce and recycle everything we can.
In these pics you can see some of the trash that was collected. Plastic and polystyrene photodegrade and thereby creates smaller and smaller pieces as it breaks down. Eventually these small pieces enter the food chain of smaller birds, fish and animals, causing them harm.

These 3 bag fulls were collected by 3 of us in an hour of clean up.

This week Jane also took her mug to Tropicana Bakery as part of our Facebook cause. Here are Jane's comments and picture: "Today I visited Tropicana

Bakery and Cuban Cafe in Downey, California. I learned that they do not offer a discount for bringing in your own mug. However, they seemed very receptive to the idea and it sounds like they have already made efforts to become greener in the new year by switching from using Styrofoam to paper cups. I have been to this bakery often. Their food and coffee are some of the best in Southern California and the place is always packed. It would be great if they encouraged their customers to bring in their own mugs and helped to reduce the waste."

We hope Tropicana Bakery and Cuban Cafe follow up on their attempts to reduce waste and we wish them luck.

Please let us know about any of the places you visit.

As we are asking coffee shops to show their commitment by giving larger discounts we have decided to show our commitment at GoGreenMug.com too by offering free shipping on all orders through February 14th to encourage everyone to get their own personalized mugs to take into coffee shop.

Follow us on this blog as we try to make a difference by getting involved with environmental causes and promoting the use of mugs in place of paper or polystyrene cups through our website GoGreenMug. Go to http://www.gogreenmug.com/ and use the new year coupon code: ny1501ggm to get 15% off your personalized re-usable travel mug through January 2009. We now also sell gift certificates, so you can gift your friends and family a mug and help them reduce waste.

Obama Style Community Action

On Tuesday 20 January, 2009 Barrack Obama will become the new President of the USA. In regard to the government's environmental policy we believe that his presidency will benefit and promote environmental causes. If you are interested in finding out more about President Obama's Environmental and Energy plan then go to http://my.barackobama.com/page/content/newenergy .

We are particularly pleased that his plan includes a goal to reduce carbon emissions by 80% by 2050, to make federal buildings more energy efficient and to set high standards for clean air and water. President Obama's plans, definitely align with our goals at Go Green Mug. We therefore hope and expect that he will follow through on his plans with little delay after his inauguration.

President Obama's election campaign was also a great example of community action. He managed to raise an estimated $650 million. Most of which came from small donations. He also managed with his grass roots efforts to get many first time voters registered and voting.

Community action also made a difference in the Save Trestles campaign. More than 3000 people showed up at each of the public hearings, to protest the proposed Toll Road through the San Mateo Creek and San Onofre State Park. As we reported in our first blog, the Federal Government recently agreed with the California Coastal Commission in declaring the Toll Road illegal. Community action once again won out.

With these community victories in mind, we believe that it is through community action that we can get closer to one of our goals. If you have followed this blog regularly, you will know that we report on some of our coffee shop visits. We let you know what coffee shops were visited that week and what discount was offered. Our primary goal at Go Green Mug is to reduce the waste in whatever way we can. As coffee and tea drinkers we see a focused goal of reducing the number of paper cups being thrown out at coffee shops, by encouraging people to bring their own mug into the shop.

Coffee shops have their role to play too. If they offer large discounts to customers bringing in their own mugs then they will incentivize more customers to bring in their own mugs. We all benefit - less waste, larger discounts, and for the coffee shop lower expenses for all their cups and plastic lids as well as a reputation for wanting to reduce the waste.

We have created a community action on Facebook at http://apps.facebook.com/causes/196342?recruiter_id=35111682 as well as at http://www.v2v.net/actions/go-green-mug on the Starbucks V2V. Please sign up to participate in these actions and we can encourage Starbucks and other large coffee chains to increase their standard 10 cent discount. As part of this action take your own mug into a coffee shop and ask for a discount and then report the experience and the discount to us either as a comment, on this blog or via email at support@gogreenmug.com . Please add a photograph if you would like and we will post the best one each week on this blog. We will keep a list of all the coffee shops and their discounts and in this way encourage the coffee shops to do more to reduce waste for all of us who are committed to bringing in our own mugs every time we visit a coffee shop.

This week we visited Peet's Coffee shop in the Bella Terra center in Huntington Beach. They also offered a standard 10cent discount, which is just more than a 3% discount on the price of the drinks. Our picture this week is from Melanie, she was at Coffee Bean and Tea Leaf, who offered the standard 10 cent discount. Not really a great commitment to reducing waste from either of these 2 large coffee shop chains.

Follow us on this blog as we try to make a difference by getting involved with environmental causes and promoting the use of mugs in place of paper or polystyrene cups through our website GoGreenMug. Go to http://www.gogreenmug.com/ and use the new year coupon code: ny1501ggm to get 15% off your personalized re-usable travel mug through January 2009. We now also sell gift certificates, so you can gift your friends and family a mug and help them reduce waste.

Greening the new year

Welcome to the Go Green Mug Blog in 2009. As we launched in the middle of December 2008, this year is truly a fresh start for us. Follow us on this blog as we try to make a difference by getting involved with environmental causes and promoting the use of mugs in place of paper or polysteyrene cups through our website GoGreenMug. So go to http://www.gogreenmug.com/ and use the new year coupon code: ny1501ggm to get 15% off your personalized re-usable travel mug through January 2009.

In the last 2 weeks I have spoken to many friends and family and told them about our project Go Green Mug and our efforts to get Americans to re-use mugs and get involved with helping to reduce waste. Most of these people were very excited and wanted to do all they could, such as taking their mugs whenever they go to a coffee shop or helping at local beach clean-ups. However one friend suggested it really was not worth it. As long as people in places like China and India need to continue to grow and develop their economies they will continue to increase their waste, so is re-using a mug at a coffee shop in the USA really going to make a difference?

Reducing waste certainly does seem like an impossible problem, but lets look at some statistics. According to the US Enviromental Protection Agency - U.S. residents, businesses, and institutions produced more than 254 million tons of solid waste in 2007, which is approximately 4.6 pounds of waste per person per day. Re-using and Recycling reduces the emission of many greenhouse gases and water pollutants, saves energy, supplies valuable raw materials to industry, creates jobs, stimulates the development of greener technologies, conserves resources for our children's future, and reduces the need for new landfills and combustors. Recycling helps reduce greenhouse gas emissions that affect global climate. In 2007, the national recycling rate was 33.4 percent (85 million tons recycled) and this is expected to be higher in 2008.

33.4% is therefore only 1/3 of what we can do to re-use and recycle. Which leaves us lots of room to do something! There are also numerous other ways to reduce waste that cause carbon dioxide emmisions, deforestation or pollution of our beaches and oceans. As Americans we should be doing as much as we can ourselves. We can start by changing our habits - reduce our consumption where we can, re-use all items that we can and recycle everything that is possible to recycle. Our friends around the world are all aware of the global waste problem, even as they strive to achieve economic success. Our success in reducing waste will encourage them to do the same. If we do our best we can promote our actions and encourage other people to do whatever they can to reduce their waste.

So as 2009 begins, we should all resolve to ace that recycling statistic. Attempt to re-use or recycle 100% of all your waste products!
You can also try a number of other steps to help reduce waste:

1. Donate to an environmental charity of your choice.
2. Volunteer at one of the many active environmental organizations. Activities may include beach cleanups, teaching at schools and going to public hearings.
3. Reuse your plastic or paper bags at the grocery stores (or even better use a reusable canvas bag).
4. Turn off the lights and unplug electrical devices when you no longer need them.
5. Change all your light bulbs to Compact Fluorescent light bulbs. This will save you money in the long run by reducing your electricity bill.
6. Pay your bills online and sign up for electronic statements so that paper bills and envelopes do not need to be sent out.
7. Drive less! - Take public transportation, carpool, bike or walk.
8. Recycle everything you can and re-use everything else.
9. Buy from coffee houses that patronize sustainable coffee bean growth farms.
10. Buy a GoGreenMug for yourself and one for each of your coffee and tea drinking friends.
    

Check out the US EPA's What you Can Do site for more suggestions and details.
Lastly as promised we will continue to list some of the coffee shops that we visited and let you know what discounts they offer when you bring your own re-usable mug. As the GoGreenMug team are all in Southern California, please help us to evaluate more coffee shops by taking your mug in and asking for a discount. Then send us a comment or an email at support@gogreenmug.com to let us know where you went and the discount you were offered and attach a photograph of yourself and your mug and we will post it on this blog.

This week we visited Gloria Jean's in the Westminister mall. The barrista said the owner had recently restricted discounts for bringing in your own mug. In the end though he filled up my 16 oz mug (regular) and charged me for a small (12 0z). Well that sort of counts as a discount. I always ask for small and usually get charged for small, even though the mug itself holds a medium sized drink.

Coffee Shop Discounts

At GoGreenMug we are committed to reducing the waste by encouraging the use of reusable travel mugs. When visiting a coffee shop bring your travel mug with you and ask the barrista to fill your mug instead of the paper or styrofoam cups offered. In this way we can reduce the contribution of coffee cups to our already large waste and pollution problem. Visit http://www.gogreenmug.com/ to get your own personalized travel mug. Use coupon code: ff2510ggm until January 1, 2009 to get a 20% discount.

In the latest "Making Waves" magazine (a Surfrider Foundation newsletter), I read about the Junk Raft, and was reminded of the Great Pacific Garbage Patch. This relatively stationary area of the Pacific Ocean, which is kept in place by strong ocean currents called the North pacific Gyre, contains an estimated 100 million tons of waste material collected mostly from land based sources, such as polystyrene drinking cups and plastic lids.
As the plastic flotsam degrades in the sun, into smaller and smaller pieces, it becomes small enough to enter the food chain of the bird and aquatic species in this region. In samples taken from the gyre in 2001, the mass of plastic exceeded that of zooplankton (the dominant animal life in the area) by a factor of seven. Many of these plastic pieces end up in the stomachs of marine birds and animals, sometimes causing infection to these animals.
There is an obvious need to reduce this waste but what are our local coffee shops doing to help encourage us to bring in reusable mugs? Many of them give a discount. We have found this discount to vary depending on where you go for your daily cup. We have therefore decided to add a feature to this blog to let you know what discounts are available for customers with reusable mugs at specific coffee shops and what we think of this discount.
This week we visited a few coffee shops: The Coffee Bean & Tea Leaf in Irvine, CA @ Main and Harvard offered us a 10 cent discount (did not seem to matter what drink it was.) The Starbucks in the Target center in the Westminister Mall, Westminister, CA also offered a 10 cents discount for regular coffee, but seemed to suggest a discretionary discount policy depending on your drink order. Mag's Donuts and Bakery on the corner of Culver and Michelson in Irvine, CA offered us a 5 cent discount, although admittedly their coffee is a lot cheaper than Starbucks or Coffee Bean.
We believe that a 10 cent discount (particularly on a more expensive drink) is not really going to encourage customers to remember to bring in their own mug each day. If these coffee shops are really interested in helping to reduce the waste and not simply in saving money on coffee cups, we believe the discounts need to be more enticing.
Let us know what you think - take your reusable travel mug into your coffee shop, order your favorite drink and ask the barrista what discount they will give you for bringing in your own mug. Enjoy your drink , get a photo or two of yourself and your mug inside or outside the coffee shop and then send us your comments and a photo (either comment to this blog or email support@gogreenmug.com). We will then post a list of coffee shops and the discounts they offer as well as the best photograph each week.
We can all help reduce the waste and hopefully reduce the impact on the Great Pacific Garbage Patch!
Until next time- Reduce the Waste!

One Mug at a Time

Welcome to the first edition of the GoGreenMug Blog.
We will use this first entry to introduce ourselves and our website, GoGreenMug.com to you and let you know what we are all about. In future blogs we will write about ways that we can all help to reduce our waste on this planet and keep you informed on all that we are doing. We will also let you know about any promotions at our store. Go to http://www.gogreenmug.com and use coupon code: ff2510ggm to get 20% off until January 1,2009.
GoGreenMug.com was started by a group of friends in Southern California. As regular coffee and tea drinkers, we started to think about where those cups go after just one use. We learned that every year, Americans throw away billions of cups (25 billion Styrofoam cups and 18 billion paper cups). If every one of these cups include a plastic lid, that's 43 billion plastic lids added to our landfills.
To help reduce the waste, we started to bring our own mugs when visiting our local coffee shops. We soon realized that we could broaden our impact and started GoGreenMug.com.
Besides saving our landfills, bringing your own mug can also save your wallet. Many coffee shops will give you a small discount for bringing in your own mug. For us regulars, this can really add up. GoGreenMug.com is developed and managed by Sadaka LLC. Sadaka is the Swahili word for charity and at the core of our business philosophy. GoGreenMug.com gives a percentage of its profits to charities and causes that are also working hard to take care of our planet. Some of these organizations include The Sierra Club, National Wildlife Federation, The Nature Conservatory, Clear the Air, Save the Whales, and Surfrider Foundation. Sadaka’s co-founders are all active participants in environmental causes, donating to and volunteering at some of these organizations. Please visit their websites to learn more about how they are helping and what you can do to help. If you have any suggestions for other environmental organizations that you think we should give to, please email us at support@gogreenmug.com

Here is a photo of two of our founders - Dennis Ho (at right) and Dudley Tabakin at the Save Trestles hearing in San Diego in September 2008, with our our still current president in 2D. To find out more about the Save Trestles campaign check out the Surfrider Foundation website.

Until next time - Reduce the waste!

Update 12/18/2008: The Department of Commerce announced today that it would uphold the California Coastal Commission's decision! The egregious project to build a toll road through San Onofre State Beach is officially illegal under state and Federal law! In a release issued from the Department of Commerce, they "determined that there is at least one reasonable alternative to the project and that the project is not necessary in the interest of national security.
Well done Surfrider and the other active enviromental groups involved and we are thrilled that we were part of this victory!